# Wellspin — design studio for AI-era products

> Wellspin is an independent design studio that designs and builds digital products, brands, websites and pitch decks for AI and tech startups — from first concept to launch. Tagline: “We spin up digital products in the AI era.”

- Company: Wellspin LLC (registered in Delaware, USA), founded 2023
- Founders: Dima Kazarov (co-founder, Warsaw, Poland; site https://www.kazarov.design/, LinkedIn https://www.linkedin.com/in/kazarov/, X https://x.com/kazarov_d); Eugene Reuka (co-founder, United Kingdom; site https://www.reuka.design/, LinkedIn https://www.linkedin.com/in/reuka/, X https://x.com/eugene_reuka)
- Services: Product Design, Brand Identity, Design Systems, Motion Design, AI-Assisted Development, Marketing Design
- Clients: Wafer, Alinea, Soria, Omen, Levels, Credit One Bank, Bayer G4A, Cluely, Shiftwave
- Start a project: book a 30-minute intro call at https://cal.com/wellspin/30min or email hey@wellspin.design
- Contact page: https://wellspin.design/contact/index.md

## What we do

We design products, brands and websites for companies across fintech, AI and other industries, including Wafer, Cluely, Alinea and more.

Image: under the headline a 16:9 showreel of the studio’s work plays full screen, then settles into a box above Selected Works.

## Selected Works

We design brands and products that move ideas forward.

- **[Wafer (YC S25)](https://wellspin.design/case/wafer/index.md)** — Wafer builds AI infrastructure for faster, more efficient open-source LLM inference. Raised $40M in Series A.
  - What we did: Website live in ten days, then the console and the Series A deck.
  - Image: the Wafer wordmark over pixel-art clouds, then a slideshow of six shots from the project: the console, the website, posters and the deck.
- **[Alinea (YC W21)](https://wellspin.design/case/alinea/index.md)** — Alinea is an AI-powered investing app for the next generation, with 2M+ downloads. Series A ($10.4M) + $22.5M.
  - What we did: Playlists Pro from concept to launch, plus Allie, onboarding and growth creative.
  - Image: the Alinea app on a phone, then a slideshow of six shots: Allie, investment playlists and the launch campaign.
- **[Omen](https://wellspin.design/case/omen/index.md)** — Omen puts stocks, perps, prediction markets and AI agents in one fast, institutional-grade trading app.
  - What we did: Brand, website, product and fundraising deck, from zero to launch.
  - Image: the Omen app on a phone, then a slideshow of six shots: trading, prediction markets, AI agents and the brand.

## What clients say

> “Wellspin is the first call we make when something needs to look right and ship fast.”
>
> We first brought in Wellspin to design and build wafer.ai, and they went from kickoff to a live site in just ten days. Since then they’ve redesigned our console at app.wafer.ai and worked with us on our Series A deck.
>
> Same pattern every time: they understood the technical story without hand-holding, pushed back when something oversold, and shipped code directly. If you’re a technical founder who needs design that actually ships, hire them.
>
> — Emilio Andere, Co-Founder @ Wafer (YC S25)

> “Eugene and Wellspin felt like part of our team from the start.”
>
> We move fast at Alinea, and Eugene and his team understood the product quickly and worked directly with our product and engineering teams.
>
> I really appreciated that Eugene cared about how the work turned out, even after the designs were handed over. He was always willing to jump in and help us get things finished. I’d happily recommend him and the Wellspin team.
>
> — Anam Lakhani, Co-Founder @ Alinea (YC W21)

> “Wellspin took an app that had gotten too complicated and made it simple.”
>
> UX audit three days after kickoff, full redesign shipped in about four weeks, on a tight timeline. They argued from real examples instead of opinions, stayed flexible when we changed direction, and worked inside our constraints.
>
> Fast, cost-efficient, great taste, and kind people. We’ve gotten a lot of positive feedback on the result.
>
> — Adam Ron, Co-Founder @ Soria (YC P26)

> “We came to Wellspin with a big scope and an aggressive timeline, and they didn’t blink.”
>
> In a short window they took on product UI, brand assets, and marketing creative in parallel, without anything slipping through the cracks or any drop in quality.
>
> What stood out most was their speed. Feedback we sent in the morning would come back as polished revisions the same day, and they kept that pace across multiple workstreams at once. They also didn’t need hand-holding: they understood our product and the people using it, asked the right questions up front, and made smart design calls on their own so we could keep moving.
>
> — Daniel Jeong, Founder & CEO @ Omen

## Pricing

A focused project or an ongoing partnership. Clear scope, close collaboration, and care for the details.

| Plan | Price | Timeline | What it is | Includes |
|---|---|---|---|---|
| Projects | From $6,000 | Fixed scope. Agreed timeline | A website, brand, or product experience, taken from direction to delivery. | Design lead & project manager; Exploration, design & refinement; Scheduled reviews & final handoff; Development scoped to your needs |
| Design Partner | From $12,000/mo | Month to month | Your design team for the product, brand, and everything around it. | 80 team hours per month; Design lead & project manager; Product, websites & brand; Decks, motion & launch assets |

To start any plan, book a call: https://cal.com/wellspin/30min

## Services

- **Product Design** — We become part of your team, handling design from ideas to production. Working with engineers, we help shape and ship the product from MVP to scale.
  - Card animation: a homepage wireframe assembles block by block, then a click colours it in.
- **Brand Identity** — Distinctive visual identities built through brand direction, logos, and flexible systems designed to grow with the business.
  - Card animation: a slow, endless gallery of brand presentation shots.
- **Design Systems** — Scalable components, patterns, and guidelines that keep teams aligned and product experiences consistent across every screen.
  - Card animation: interface components assemble element by element.
- **Motion Design** — Animation that brings ideas to life—from onboarding flows and product launches to showreels, interface motion, and branded content.
  - Card animation: a storyboard cutting from one frame to the next.
- **AI-Assisted Development** — Fast, thoughtful frontend development for websites and digital products, with backend implementation included when the project calls for it.
  - Card animation: a terminal session — a Wellspin developer building with AI.
- **Marketing Design** — Landing pages, pitch decks, presentations, and campaign assets designed to make every message clear, memorable, and compelling.
  - Card animation: a gallery of marketing shots: decks, landing pages and campaign assets.

## Team

Well-built team. High-impact work. Every project gets a design lead and a project manager, with designers, AI engineers and motion designers brought in as the work needs.

Wellspin was founded in 2023 by Dima Kazarov (Warsaw, Poland) and Eugene Reuka (United Kingdom), who lead the studio as co-founders.

- 5 product designers
- 2 AI engineers
- 2 graphic designers
- 1 motion designer

## FAQ

- **How does pricing work?** — Projects start at $6,000, with a fixed fee based on the deliverables and scope we agree. Design Partner starts at $12,000 per month for 80 team hours. We’ll recommend the right format after discussing your priorities. All prices are in USD, and any additional work is agreed before it starts.
- **What fits into a month?** — We agree on priorities and estimate the work before the month starts, then review progress each week. A partnership starts at 80 hours a month, shared across the whole team rather than per person, covering design, creative direction, project management, revisions, and QA. Larger projects can span multiple months. If you need more capacity, we’ll agree on it upfront at $150 per hour.
- **Can we start with one project?** — Yes. Start with a focused website, brand, or product project with a clear finish line. Exploration and refinement are part of the work, and we agree on the final deliverables upfront. There’s no requirement to move into an ongoing partnership afterward.
- **How soon can you start, and how long will it take?** — That depends on the project and our availability. We’ll confirm a start date and timeline before getting started. If you’re working toward a launch or a tight deadline, let us know early—we’ll be upfront about what’s possible.
- **Who will we be working with?** — You’ll have a design lead overseeing the work and a project manager keeping things on track, with other designers involved depending on the project. We’ll set up a shared Slack channel so you can talk to the team directly.
- **How involved do we need to be?** — We align with everyone involved in approving the work at kickoff, then share progress in Slack and meet regularly to review it. We’ll need consolidated feedback and input on key decisions. Your design lead and project manager handle the day-to-day work.
- **How do you handle revisions?** — Fixed-fee projects include review and refinement rounds specified in the proposal. In a partnership, revisions use your monthly capacity. If a new direction or request changes the agreed scope, budget, or timeline, we’ll discuss it with you before proceeding.
- **How do you work with our developers?** — We get involved early to understand how your team works and any technical constraints. We provide organized Figma files, assets, and prototypes where needed, then stay in touch during development to answer questions and review the build.
- **Do you offer development too?** — Yes. We build websites and can help implement product interfaces. Development is included when it’s part of the agreed project scope or monthly priorities. For more complex products, we work alongside your engineering team. We confirm the technical requirements and responsibilities before starting.
- **Can you help with a launch or fundraise?** — Yes. We can bring together brand identity, a marketing website, and an investor deck as one project. We scope the pieces you actually need, including whether logo design, copy, development, or motion is involved, then agree on the fee and timeline.
- **Do we need a brief?** — You don’t need a polished brief to get started. Tell us what you’re building, who it’s for, and where you need help. Share any existing designs, references, or notes, and we’ll work out the scope together.
- **What do we get at the end?** — You’ll receive the editable design files and assets included in your project. Depending on the scope, that could also include prototypes, brand guidelines, or a live website. We’ll agree on the full list upfront.
- **What happens after launch?** — We’re happy to stay involved with design tweaks, implementation questions, and improvements based on early feedback. We’ll agree on what support is included in your project and what would be billed separately.
- **How long is the partnership commitment?** — We work month to month and agree on capacity before each new month. You can choose not to renew, subject to the notice period in your agreement. We confirm billing, notice, and handoff arrangements before kickoff so you know how the engagement works from the start.

## Contact

Let’s get to work. Spin it up. Whether it’s a product, a brand or a website, we’d like to hear what you’re building.

- Book a Call: https://cal.com/wellspin/30min
- Email: hey@wellspin.design
- WhatsApp: https://wa.me/447424491213
- LinkedIn: https://www.linkedin.com/company/wellspin/
- X: https://x.com/WellspinDesign

## For agents

- Index: https://wellspin.design/llms.txt
- Everything in one file: https://wellspin.design/llms-full.txt
- This page as Markdown: https://wellspin.design/index.md

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Canonical HTML: https://wellspin.design/
Index: https://wellspin.design/llms.txt
Last updated: 2026-11-10